By Sonia Livingstone
In today’s completely mass-mediated global, audiences and publics are, after all, composed of an analogous humans. but social technology frequently treats them particularly in a different way. certainly, it's average to outline audiences against the general public: in either well known and elite discourses, audiences are denigrated as trivial, passive, individualised, whereas publics are valued as lively, significantly engaged and politically major.
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